Prisjakt has launched an AI-powered shopping assistant that allows users to describe their needs, preferences, and budgets in a conversational format. This assistant aims to improve the shopping experience by providing tailored product suggestions based on its extensive product and price data.
Available to logged-in users in Norway, Sweden, Denmark, and Finland, the assistant combines product data with price history, expert tests, product reviews, and store ratings. According to the company, it holds data on products from more than 12,800 stores in eleven markets. The launch of this assistant marks just the beginning of several planned AI features for the platform.